There’s a lot to love about getting something new. With our Toyota of Sarasota Upgrade Program you can trade in your current vehicle and upgrade to a new Car, Truck or SUV! This allows drivers in Sarasota and our neighboring communities to drive a brand new Toyota at a payment that may be similar or lower than their current monthly cost. We’re always looking to build our used car inventory, which means we’re currently offering very generous trade in allowances. If you’re interested, bring your vehicle in and we’ll start the process of providing you with keys to a brand new Toyota Car, Truck or SUV!

Sarasota Upgrade Program Benefits:

  • Above Market Value for your Current Vehicle
  • Attractive Financing Terms and Options
  • Lower Fuel Costs and Increased MPG
  • New ToyotaCare Maintenance Coverage
  • New Comfort and Entertainment Features
  • Low Monthly Payments
  • Comprehensive Warranty Coverage
  • Reduced Cost of Driving
  • Enhanced Safety and Security Technology

SRQ+ The Benefits that are Miles from Mainstream!:

  • 90-Day Warranty on Used Cars
  • 3-Day PETERSON Exchange Policy
  • PETERSON Service Shuttle Service
  • Lifetime Car Wash Service
  • 2 Years ToyotaCare on all New Cars
  • PETERSON VIP Service Appointments
  • PETERSON Upgrade Program
  • Complimentary “Summerization”

Are You Ready For An Upgrade?

If you’re ready for your next vehicle, start by browsing our extensive inventory of new and pre-owned Toyota vehicles. Once you find something that fits your lifestyle, visit us and ask about our upgrade program. You can also give us a call to schedule a VIP UPGRADE test drive at (941) 855-6244 or complete the form below to schedule your appointment.

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We Want To Buy Your Car!

We buy Cars, Trucks, and SUVs. If you’re looking to sell your “like new” or “seen better days” vehicle in a fast, no hassle manner, then the Toyota of Sarasota “Sell Us Your Car Service” is here to help. We’ll handle all of the paperwork and get you paid quickly.

• Any make, any model, any condition!
• Receive an offer in less than 30 minutes!
• No obligation to buy!

Call (941) 893-6728 or schedule an appointment above!


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(941) 924-7700

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7435 S Tamiami Trail • Sarasota, FL 34231

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Peterson Toyota of Sarasota

7435 S Tamiami Trail Sarasota, FL

Phone: (941) 924-7700


Phone: (941) 925-2886

7435 S Tamiami Trail Sarasota, FL


Phone: (941) 924-7700

7435 S Tamiami Trail Sarasota, FL


Phone: (941) 924-7700

7435 S Tamiami Trail Sarasota, FL
27.247252 -82.510502
Peterson Toyota of Sarasota 27.247252, -82.510502.